Podcast Tips with Rob Greenlee

Welcome to the Replay of Live Podcast Tips with Rob Greenlee on Ep 57 of AdoreNetwork.com! From Thursday, March 6, 2025, 7 PM EST, and we’re diving into the seismic shift shaking up podcasting in "Wake Up, Podcasters: The 2025 Media Revolution is Here! Big platforms like Spotify, YouTube, and Apple are tightening their grip, video is rewriting the rules, and AI—yes, artificial intelligence—might just out-podcast us all. This is your wake-up call: the game is changing fast, and we’re here to help you survive and thrive. The podcasting landscape isn’t the Wild West anymore. Platforms are consolidating power, scooping up creators, audiences, and ad dollars, while legacy media crumbles. Audio-only growth is flatlining, and big shows are dominating the cash flow. Meanwhile, video is crashing the party with deeper metrics and bigger revenue—though Spotify’s push for video is stirring up trouble for RSS-based audio. Their caching strategy is disrupting dynamic ad insertion, leaving audio revenue flat while video hogs the spotlight. Is RSS on borrowed time? Not yet, but the old podcast highway is getting a flashy new offramp. So, what’s the play? Podcasting is going pro. Video is in, hosting is cheap, and platforms are offering revenue shares—but audiences demand polish, and the days of “just hit record” are gone. Too many podcasters have podfaded, burned out by the grind and lack of instant payoff. Starting a show in 2025 takes skills, strategy, and a plan to scale—or you’re toast. Stick with us weekly to mine the gold still out there. And then there’s the wild card: AI. Artificial intelligence—and soon, superintelligent ASI agents—could script, record, edit, publish, and market your podcast before breakfast. Media creation is about to flip upside down. Will AI out-podcast us, or become our secret weapon for pro-level content on the cheap? The choice is yours: team up with the machines or get left behind. Podcasting in 2025 isn’t dead—it’s evolving. Video is rising, platforms are flexing, and AI is rewriting the script. Whether you’re starting fresh or growing your show, now’s the time to adapt, professionalize, and dream big. Drop your thoughts in the comments, hit subscribe, and join us next week for more Podcast Tips. Keep creating—the revolution won’t wait! 00:00 Introduction and Overview 00:08 The Media Revolution and Big Platforms 01:20 The Role of YouTube and Spotify 02:28 The Evolution of Podcasting 10:51 Challenges for Small Creators 12:45 The Shift to Video and Its Implications 19:10 Spotify's Strategy and Its Impact 31:29 Monetization and Revenue Challenges 35:38 Content Moderation and Platform Control 36:33 The Future of RSS and Centralized Distribution 36:53 API-Based Submissions and Content Creation 38:06 The Role of AI in Content Creation 38:47 The Rise of Professional Podcasting 44:09 Challenges and Opportunities for New Podcasters 49:27 Launching a New Audio Podcasting Network 51:48 Q&A and Audience Interaction 01:03:13 Final Thoughts and Contact Information #PodcastTips #Podcasting2025 #MediaRevolution #AIPodcasting #VideoPodcasts #RobGreenlee Podcast Tips, Podcasting 2025, Media Revolution, AI Podcasting, Video Podcasts, Rob Greenlee Connect with Rob Greenlee: Adore Podcast Network: https://adorenetwork.com Adore Creator Community: https://skool.com/adorenetwork Website: https://robgreenlee.com X/Twitter: https://x.com/robgreenlee Instagram: https://instagram.com/robwgreenlee YouTube: https://youtube.com/@robgreenlee Watch & Listen: Apple Podcasts Video: https://podcasts.apple.com/us/podcast/podcast-tips-with-rob-greenlee-video/id1733043511 Apple Podcasts Audio: https://podcasts.apple.com/us/podcast/podcast-tips-with-rob-greenlee-audio/id1733042908 Spotify: https://open.spotify.com/show/6zBt5KuALYO5JsewJgsfrt Watch Video & Listen to Audio via Adore Website: https://AdoreNetwork.com Want to create live audio and video show streams like this? Support Spoken Life by checking out StreamYard: https://streamyard.com/pal/d/5606177711325184

Tonight, I am diving deep into the big question that has creators, listeners, and platforms asking: "What is a podcast anymore?" 2017 Podcast Hall of Famer Rob Greenlee was LIVE on, March 13, 2025, at 7:00 PM EST/4pm PST, for a new episode of Live Podcast Tips Show. "Podcasting once had a clear definition—primarily audio, video, and PDFs delivered through RSS feeds to podcatchers and mp3 players like iPods and Zunes. However, around 2010, a strategic pivot towards audio-only content inadvertently ceded the rapidly growing video podcast space (30% of the market) to YouTube." The Old Definition of a Podcast: -Primarily audio shows delivered via RSS feeds, with significant early adoption of video podcasts. -Deeply rooted in independent podcaster communities, originating from commercial and public radio. -Slow commercialization, largely through host-read ads. -Distribution initially targeted portable mp3 players and early podcast-specific devices. The Shift Happening Now: -YouTube’s dominance as the largest "podcast" platform, driven by video-first content creators. -Spotify’s strategic shift to embrace video podcasts, blending audio and visual media. -Expansion of podcast monetization into diverse revenue streams, including live tours, merchandise, newsletters, and social media integrations. -Decline of radio-rooted personalities in favor of digital-native creators who bypass traditional media. Perspectives on the Question: -Podcasting is defined as a multi-channel storytelling medium by creators. -Alternative terminologies are gaining popularity, such as “VODcast”, “Netcast”, "simulcast" and "video," reflecting the evolving medium. -Creating content that is compelling whether experienced through audio or video. -Community-building and audience engagement as foundational components. "Rob’s personal reflection on the ongoing evolution: "I’ve been at this forever, and even I’m rethinking it." Why This Matters: -How defining podcasts impacts revenues and distribution across streaming platforms, events, and merchandise. -The significant financial implications of labeling content as audio or video, especially regarding influencer marketing ($9B market) versus traditional audio podcast advertising ($2B market). Connect with Rob Greenlee: Adore Podcast Network: https://adorenetwork.com Adore Creator Community: https://skool.com/adorenetwork Website: https://robgreenlee.com X/Twitter: https://x.com/robgreenlee Instagram: https://instagram.com/robwgreenlee YouTube: https://youtube.com/@robgreenlee Watch & Listen: Apple Podcasts Video: https://podcasts.apple.com/us/podcast/podcast-tips-with-rob-greenlee-video/id1733043511 Apple Podcasts Audio: https://podcasts.apple.com/us/podcast/podcast-tips-with-rob-greenlee-audio/id1733042908 Spotify: https://open.spotify.com/show/6zBt5KuALYO5JsewJgsfrt Watch Video & Listen to Audio via Adore Website: https://AdoreNetwork.com Want to create live audio and video show streams like this? Support Spoken Life by checking out StreamYard: https://streamyard.com/pal/d/5606177711325184