NBA Finals Game 3 Overnight Ratings Another HUGE Disappointment

Preliminary ratings for Game 3 of the NBA Finals were released a couple of hours ago...and it's another disappointing number for the NBA. Going off preliminary ratings alone...Game 3 was the least watched of the NBA Finals.

We reveal the NBA ratings for Game 3. We also discuss the fact that the preliminary rating for Game 2 was significantly lower than the official rating. 

We explain how the media will continue to cover the NBA ratings...and show how they're reaching to spin this into a positive for the league.