How To Market Leaders

In this podcast, Suhel Seth talks about the principles of marketing that are used when it comes to promoting a leader as a brand. The podcast tries to focus on two mainstream Indian politicians in Narendra Modi and Rahul Gandhi. What is it that makes Narendra Modi such a successful brand and Rahul Gandhi a failure? And what can or could be done to change the scenario for both of them?

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Twitter: @Suhelseth
Books: https://www.amazon.in/Suhel-Seth/e/B001ICGIBE?ref=sr_ntt_srch_lnk_1&qid=1651580892&sr=8-1

#Marketing #NarendraModi #RahulGandhi
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