What is Product planning? Objectives and step by step process of product planning

This video is about the concepts of Product Planning.
Topics I have covered in this video are,
1. What is product planning?
2. I have discussed the objectives of the product planning,
3. Step by step process of the product planning, Steps are- Define the product concept, Market research (qualitative and quantitative), Plan your product testing process, Product life cycle.
Product life cycle video -
4. 6 advantages of product planning.

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