Where the name "Before The Echo" came from?

This is a clip from Episode #27. Josh talks about how he came up with Before The Echo and what it means.

Here is a link to the entire episode.
https://youtu.be/IxPST1lU40k

Follow along on Instagram at https://www.instagram.com/beforetheec...

To buy a Before The Echo Hat follow this link!
https://www.ebay.com/itm/234613336528