Launch Coffee Commercial (2020)

I filmed this commercial on an A7iii with an Atomos Ninja V. I used Prores HQ from the Ninja V and edited those files. It was an insanely smoother codec to use and edit on my PC. I had a ton of fun filming this. Launch is engrained in the fitness community and that is their target market. I tried to do something a bit different with this video and challenged myself. I learned a TON and had a blast.

Gear Used:
Sony A7iii
Atomos Ninja V
Smallrig cage and grip
Apurture 120d light
Apurture Lightdome II
Sigma Art 35mm f1.4
Tamron 17-28 f2.8
Sigma Art 50mm f1.4