Consider These Three Elements Before Making a Pivot

As a business owner, it is possible that you find yourself in a situation in which you’re considering switching your business’s focus to a different field than the one you’re currently in. Here are some things to consider before you make that pivot:

- Where is the market going right now?
- Where are the opportunities being provided?
- What is the reason you’re building the business for? Is it for cash flow? Are you planning to exit it?
- What is the infrastructure your current business has and how can you pivot that to be in the same verticals without having to go through an extensive period of retraining and rehiring process?
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Robert Miller is a digital entrepreneur that has built a multi 7 figure advertising agency working with entrepreneurs, eCommerce brands, and even publicly traded companies.

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