Name: Should entrepreneurs swim in a Blue Ocean?
Uploaded: 2022-10-25T09:00:31+00:00
Duration: 8 min 38 s
Description: Learn about blue ocean which is an unexploited or uncontested market space. Chan Kim and Renee Mauborgne originated the term in their book ‘Blue Ocean Strategy: How to Create Uncontested Market Space

2 years ago

Learn about blue ocean which is an unexploited or uncontested market space. Chan Kim and Renee Mauborgne originated the term in their book ‘Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant’.

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