Google Ads Keywords (2022) - How To Find & Optimize Winning Keywords In Google Ads [Step-By-Step]

In this video, google ads keywords I will go over How To Find & Optimize Winning Keywords In Google Ads Step By Step.

0:00 Intro
0:15 Two Parts Of Finding Winning Keywords
1:10 How To Find Winning Keywords In Google Ads?
9:31 Optimizing Winning Keywords
11:44 Sponsor

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Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.

This video will explain how to find keywords in google ads that lead to sales. The video goes into detail about how choosing the right keyword is very important for your google ads account success and will explain in detail how to find and optimize the best keywords for your campaign.

Keywords: Definition
Words or phrases describing your product or service that you choose to help determine when and where your ad can appear.

The keywords you choose are used to show your ads to people. Select high-quality, relevant keywords for your ad campaign to help you reach only the most interested people, who are more likely to become your customers.
When someone searches on Google, your ad could be eligible to appear based on the similarity of your keywords to the person's search terms, as well as your keyword match types. Keywords are also used to match your ad to sites in the Google Network that are related to your keywords and ads.
A great keyword list can help improve the performance of your ads and help you to avoid higher prices. Poor keywords can ultimately cause you to have higher prices and lower ad position.
You can add match types to your keywords to help control which searches your ad can be matched with.