Google’s calling out Apple all over New York

Google is continuing their pressure on Apple to adopt their new messaging protocol RCS.
This time Google is taking their campaign to the streets of New York with digital billboards telling Apple to help humanity dive into the next generation of messaging with the new standard.
RCS as I’ve discussed earlier this week is a new protocol that will basically enable higher-quality & higher security for messaging across Android & iOS devices.
Google has sunk quite some money into development & implementation of RCS so it’s gonna be interesting to see just how far their willing to go to force their will on the big Apple.
Which also has a bite taken out of it so… not quite as powerful as a normal apple.

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