Rocketship # 2 Podcast Accountability

In this episode Joseph Gissy talks about holding yourself accountable for your digital marketing successes and failures. He gets into why its important to take digital marketing seriously but you don't have to stress about the "what" you put online as much, but rather as to the "get it" online first mentality. He also discusses what to look out for if you hire a marketing person for your business or you outsource that function to someone else. You need to understand what the capabilities of a marketing team and what they can do for you and hold them accountable because you can track and measure marketing.

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