How Ranchers & Bitcoiners Have Come Together To Fix The Soil, The Food, The Money & More

Jason Wrich is the founder of Wrich Ranches, a regenerative cattle ranch focusing on holistic practices in Crawford, Colorado.

The connection between regenerative cattle raising and bitcoin is one that I have been following for a few years now, and one which I find extremely fascinating. So I invited Jason on to hear his story, get his thoughts on the relationship between the two, and hear about his involvement in the 'beef initiative'.

Enjoy!

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More from Jason:
TWITTER: https://twitter.com/JasonWrich
WEBSITE: https://wrich-ranches.business.site

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YOUTUBE: https://bit.ly/3aBbZxg
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SUBSTACK: Money Messiah
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Timeline:

00:00 - Intro & Paying For Beef With Bitcoin
12:25 - Why Was Bitcoin Interesting To Jason?
16:37 - Experience In The Marine Corp
20:30 - Experience Coal Mining
33:15 - Getting Into Regenerative Ranching
40:30 - Experience Of Doing Things ‘Differently’ & What The Neighbours Say
55:37 - The Ethics And Incentives Of Doing Things Right
1:11:55 - The Folly Of Optimizing Exclusively For One Single Metric
1:23:03 - How Bitcoin Increase Optionality For Ranchers
1:28:40 - Jason’s Perspective On Killing Animals
1:38:38 - The ‘Beef Initiative’ & ‘Healthier’ Lifestyles
1:54:37 - Advice For People Who Want To Start Ranching?