YouTube Partner Program Changes - Motovloggers React

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8 years ago
19

In an effort to regain advertisers’ trust, Google is announcing what it says are “tough but necessary” changes to YouTube monetization.

For one thing, it’s setting a higher bar for the YouTube Partner Program, which is what allows publishers to make money through advertising. Previously, they needed 10,000 total views to join the program. Starting today, channels also need to have 1,000 subscribers and 4,000 hours of view time in the past year. (For now, those are just requirements to join the program, but Google says it will also start applying them to current partners on February 20.)

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