Amazon Brand Story, A+ Content & Photography Strategies | SSP #453

In episode 453 of the Serious Sellers Podcast, Bradley invites a dynamic duo married couple from AMZ One Step, Saddam and Tayyaba. They run an A-Z Amazon agency that has almost 200 employees, with specialties in Amazon Photography and Listing Optimization.

In the episode they discuss best practices for A+ Content, how to utilize the Amazon Brand Story, how using a photography studio in China can be beneficial, how to use different Artificial Intelligence tools, and more!

In episode 453 of the Serious Sellers Podcast, Bradley Saddam, and Tayyaba discuss:

02:25 – Tayyaba’s Backstory
06:20 – Saddam’s Opinions On The Biggest Amazon Changes.
08:13 – What is the Amazon Brand Story?
08:40 – The Importance of Adds-To-Cart and Off-Amazon Traffic
11:58 – Should Every Listing Have Brand Story?
12:40 – Tayyaba’s A+ Content Project for Project 5K
17:13 – Chinese Photo Studio With All Nationalities’ Models
18:35 – How Do You Plan An A+ Content Refresh?
20:45 – Does Brand Story Always Need Something About the Owners?
23:00 – Using AI and ChatGPT To Help Amazon Sellers
25:30 – Image AI App Limitations
28:00 – What Should Sellers Be Doing in 2023 For Branding
31:25 – Thirty Second Tip on ChatGPT and A+ Content
33:15 – How to Contact Saddam and Tayyaba