Sterling Griffin, Founder of Sterling Capital, on why it's important to have a coach.

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Sterling Griffin, Founder of Sterling Capital, on why it's important to have a coach. @liquidityandliquor

Entrepreneurs are constantly having to level up their game. They need to be on the lookout for new opportunities, expanding their network, and refining their skills.

But with so much on their plate, it's easy for entrepreneurs to get bogged down and lose sight of the bigger picture.

That's where business coaching comes in.

A business coach can help with;

1. Refreshing your mindset- A coach can help you see things from a different perspective and find new solutions to problems.

2. Becoming more accountable- A coach will help you stay on track and accountable for your goals.

3. Finding more time for the bigger picture- A coach can help you focus on the important things and delegate or eliminate the rest.

4. Reaching goals- A coach will help you set realistic goals and create a plan to achieve them.

5. Identifying knowledge gaps- A coach can help you identify areas where you need more knowledge or training.

6. Exposing self-limiting attitudes- A coach can help you identify negative thoughts or attitudes that are holding you back.

Perhaps when you think of someone who needs business coaching, you imagine it’s a last resort for a failing entrepreneur.

This assumption couldn’t be further from the truth.

After all, every elite athlete has a coach, so why shouldn’t every elite business person?

A business coach can help you identify gaps in your knowledge, set actionable goals and inspire you to become more self-aware with the goal of being a better leader.

If you're feeling stuck or like you're in a rut, consider hiring a business coach.

It could be the best decision you ever make for your business.

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