Building Muscle, Ethically: A Vegan Bodybuilder's Journey

In this insightful talk, Robert Cheeke, a renowned vegan bodybuilder, author, and inspirational speaker shares his incredible journey from a 100lb vegan to a multiple times champion bodybuilder. Against all odds, he dispelled the myth that one cannot build a muscular body on a plant-based diet, proving his naysayers wrong by not only building an impressive physique but also becoming a best-selling author.

Despite having no background in English literature or writing, Robert became a self-published author, with his latest book ""The Plant-Based Athlete"" landing on the New York Times bestseller list. His message is one of perseverance, consistency, and the power of pursuing your passions. He discusses the importance of building habits, showing up day after day, and how these behaviors became second nature to him, leading to his success in sports, writing, and public speaking.