Post Honey-Comb Cereal Commercial (1970s) with the Honeycomb Hideout Gang

Post Honey-Comb Cereal Commercial (1970s) with the Honeycomb Hideout Gang and Big Betty the Blonde Bomber roller derby.

During the 1970s and 1980s, television commercials featured visitors to a children's clubhouse called the Honeycomb Hideout in which the visitor arrives, initially hostile, and exclaims a need for a "big" cereal. Then, the kids introduce the visitor to the cereal, winning over the visitor, examining the size of the cereal bits with a tape measure and singing the jingle:
Honeycomb's big...yeah yeah yeah!
It's not small...no no no!
Honeycomb's got...a big big bite!
Big big (taste/crunch) in a big big bite!
During the 1980s, the cereal offered the Honeycomb Hideout Club for children, distributing badges, membership cards and clubhouse toy incentives on specially marked box tops.

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