How and When to Pivot in Business

Knowing when it’s time to move in a different direction, do something different or make an enhancement to your business.
How and When to Pivot in Business
What You'll Discover In This Episode:
What is a Pivot in business?
When to Pivot in Your Business?
How do you Pivot in Business?
What is a pivot in business?
A pivot is moving your business in a different direction and/or doing something differently than you already do. There are, however, some principles that never change. For example, The Success Principles by Jack Canfield is a book with proven, timeless principles that remain constant. And while those principles don’t change, sometimes the strategy or implementation of them does.

As a Network Marketer, you need to have multiple ways of doing something rather than just one way. So, how do you know when you need to pivot? Quite simply, we pivot when we need to…when we realize that what we’re doing is not working. Therefore, we pivot when necessary; don’t just pivot for the sake of pivoting.

Sometimes market conditions force us to change. Or for example, a massive disruption like the pandemic; that made us all pivot, but we don’t need a major life event to force us to make a change.

However, I advise you to be slow to make changes. Every time you make a change that affects the team it could potentially slow things down because generally people resist change. So, if what you are doing is working, there is probably no need to pivot. Stick to it.

Conversely, if what you are doing is working, but you feel it could be working BETTER, you pivot. Be sure that your strategy is thoroughly thought-out, make small modifications, give it ample time to play out, observe how well it works and then keep it or modify it again.

“One definition of success is to repeat what works, delete what doesn’t.”
Sometimes you pivot and it works, and sometimes you pivot and realize you need to go back to what you were doing prior to the pivot. Or maybe what you’re doing is working and instead of pivoting, you enhance what you’re already doing.

As I mentioned in this podcast, I’ve produced and released a number of training products over the years and have included links to those, so you can check them out…

Little Black Book of Scripts
How to Win in the Game of Prospecting
Insider Secrets to Recruiting Professionals
Cracking the Code to Success in Network Marketing
You can check them out at http://ToddFalcone.com