WNBA DEMANDING $100 Million from ESPN for Caitlin Clark First Season

Caitlin Clark is expected to be the first pick in the upcoming WNBA Draft. WNBA commissioner Cathy Engelbert is hoping to capitalize on the popularity of Caitlin Clark...by significantly increasing the broadcast rights for the WNBA.

We react to the WNBA demanding $100 million...for the rights to broadcast Caitlin Clark debut season in the WNBA. We discuss the pressure that will be on Caitlin Clark...to take the WNBA into the mainstream. We also explain why this potential deal with the WNBA is a significant risk for television networks...while also explaining why Caitlin Clark is unlikely to save the WNBA.