1 year ago

News Ithaca NY Cornell Ithaca College TC3 Small Businesses Student Migration

***Audio only***In the Ithaca NY area with the uniquely high student population the businesses utilize app based services to the max to meet the high demand.
Sure Doordash, Uber, and Instacart are names recognized all over, but in some areas they are more necessary than others. With this area being home to TC3, Ithaca College, and renown Cornell University there are a combination of needs to be met. Many students do not own their own transportation so they utilize services like Uber to get around. Similarly Doordash, Uber, and Instacart are utilized greatly by this population to get groceries, hot food, and other things delivered. Some people just simply do not want to do their own shopping or laundry. Stores also are looking to reduce the number of people physically in there stores at once and keep them from overwhelming their employees.

These services bring in a lot of additional income to businesses and just keep on growing. Proof they themselves are growing drastically Doordash reported their Q1 2024 Revenue increased 23% Y/Y to $2.5 billion.

Melanie Lovelace has once again agreed to be interviewed about regarding her experience with business in the Ithaca area. She currently works at The Laundry Room and prior to new ownership was the manager and employee of Nice and Clean Laundromat for 15 years at the same location. She shares that her business utilizes Uber and Doordash to reach customers that cannot or do not want to visit the laundromat in person. They place an order through the laundromat website to schedule a pickup through either delivery provider they prefer. After completing her customers laundry the delivery service is notified and they return to take the customer their laundry. With thousands of full-time students in the immediate area it is obvious this can be an effective way to service a percentage of the customers. Melanie also says that her business has defiantly increased using these services from when they didn’t use them.

Kaleb, a cashier at a high volume grocery store in the area also agreed to be interviewed. He shares how his store uses a variety of solutions to reduce the need for customers to have to physically shop the store. He shares they offer pharmacy pickup, prepared foods( Hot and Cole) pickup, regular grocery pickup, and even delivery of groceries. His store has Instacart shoppers that will physically shop the orders for you that you can either pickup or have delivered to you. He believes without these implemented the store would be overwhelmed with too many people. He states “Some college students don’t want to like even go in the store and actually shop because they’ve got classwork and stuff”. Kaleb believes his work should purchase company owned vehicles to also open up the option for delivery by the store itself as an additional option. He believes this would also benefit the local community creating a few more job opportunities.

Employees and customers in the area easily recognize the value and importance of these services being offered for their businesses.

https://tedonime.wordpress.com/2024/05/02/businesses-in-the-ithaca-ny-area-utilize-app-based-services-to-the-max/

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