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Lori Waiser and Brian Hollowaty of Los Angeles Brands tell their manufacturing success story
Nothing like throwing yourself a challenge! Los Angeles Brands has its production of skin care and beauty products right there in the LA area, just to make things interesting. Then they launch their products against some of the biggest, best-known, and best-funded brands there are!
Lori Waiser and Brad Hollowaty joined us to tell us how they do all that successfully. There are a couple of big reasons we learn along the way, like how the two of them make a very powerful team by each bringing very different strengths to the mix, and how having a foot on both coasts (Brad and the HQ are out west, while Lori and her product expertise are in the New York City area) is a huge advantage.
Other highlights:
13:00 - ask a lot of questions
14:40 - in this area of corner of business, manufacturing in the US is critical
16:00 - cost and regulatory challenges
20:30 - finding areas of white space to go after, and their innovative business model
24:50 - product advantages and creating differentiation
It's one heck of a great story, and Lori and Brian tell it extremely well! Check out the whole show - you'll be glad you did!
Oh, and here's their business link: https://losangelesbrands.com/
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