Unlock LinkedIn Success with These Proven Tips

Welcome to another exciting episode of Digital Coffee: Marketing Brew! ☕️ Join us as we uncover the secrets to LinkedIn success with our special guest, Shannon Kuykendall, a LinkedIn expert and lead generation strategist. In this episode, we dive into proven tips to optimize your LinkedIn strategy and enhance your digital marketing efforts.

Shannon shares her expertise on fostering genuine connections, the latest LinkedIn updates for 2024, and the importance of content creation. Discover why your first message should never be a pitch, and how to effectively engage with your network without being intrusive. We also explore the role of AI in LinkedIn, the pros and cons of LinkedIn premium, and the best practices for cold outreach.

**Fun Facts:**
1. Shannon is a coffee enthusiast who loves a strong Mexican brew with a chai spice mix.
2. She's been in business for over 18 years, specializing in LinkedIn content creation and lead generation.

3. LinkedIn is rolling out exciting new features, including enhanced Creator Mode for all users!

If you’re looking to boost your LinkedIn game, this episode is packed with valuable insights and actionable tips. Leave us a comment, give us a 'like', and follow us for more digital marketing wisdom. Got questions or want to share your thoughts?

We aim to provide you with the best in digital marketing and LinkedIn strategies. Join us next week for another enlightening conversation with a thought leader in the PR and marketing industry. Stay safe and keep optimizing your LinkedIn presence!

CHAPTERS:
0:00 - Intro
1:28 - Shannon’s Coffee
2:13 - Shannon’s Expertise
2:40 - What’s new in LinkedIn 2024
4:35 - LinkedIn Top Voices
6:37 - How to build your personal brand on LinkedIn
9:18 - How to properly reach out to people on LinkedIn
11:52 - LinkedIn Premium
14:15 - Cold Outreach
17:22 - Business Page
19:14 - Content Types
21:37 - Should you do live streaming or produced content
24:58 - Should you use AI to help you write content
27:30 - What are the future trends for LinkedIn
30:43 - Where can you find Shannon online
31:10 - Final thoughts