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The Internal-External Matrix - Research Paper Example
📄 Research Paper Description: There exist two common tools for portfolio management: the IE matrix and the BCG matrix. The Internal-External (IE) matrix is a valuable tool that is used in strategic management.
📌 Text Version: https://studycorgi.com/the-internal-external-ie-matrix/
✔️ Topics: Business
✔️ Language: 🇺🇸 English
✔️ Words: 281
🔍 References:
David, F.R. (2013). Strategic management concepts: A competitive advantage approach. Pearson.
DeFusco, R. A., McLeavey, D. W., Pinto, J. E., Runkle, D. E., & Anson, M. J. (2015). Quantitative investment analysis. John Wiley & Sons.
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