The CRAZY Story of Steve Job's and Pixar Animation

In the world of business, few acquisitions hold as much significance as Steve Jobs' acquisition of Pixar. Join us as we delve into the extraordinary tale of how Steve Jobs, after being ousted from Apple, bought Pixar and turned it into a powerhouse of animated storytelling. Why did Jobs buy Pixar? How did he make it so successful? And how does this little book tie into one of the greatest stories of animation and business history? After being ousted from Apple in 1985, Steve Jobs acquired the Graphics Group division of Lucasfilm's computer graphics arm, rebranding it as Pixar. Made for $5 million in 1986, the acquisition was initially seen as a risky investment. In 2006, Disney acquired Pixar in a landmark $7.4 billion deal, bringing together the creative genius of Pixar with Disney's vast resources and distribution networks. This acquisition made Steve Jobs the largest shareholder of Disney stock, further cementing his legacy. Among the many artifacts from Pixar's rise is a spiral-bound 1997 Annual Report of Pixar Animation Studios, signed by Steve Jobs. This report, adorned with characters from "A Bug's Life" and "Toy Story," details Pixar's financial performance and strategic initiatives for 1997. It symbolizes the innovation and determination that defined Jobs' career. #stevejobs

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