Marketing Strategy vs Tactics And How to Improve Both with Todd Brown

In this episode, we explore the critical distinction between marketing strategies and tactics, and why focusing on the right one is essential for building a sustainable business.

Market funnel engineering expert Todd Brown joins us to break down these concepts and share his expertise. Todd explains the importance of investing in customer acquisition and doing so sustainably, taking us through the three phases of executing successful marketing strategies: engineering, upgrade, and scaling. He also challenges the traditional upselling model and offers insights on how to improve it.

MORE ABOUT THIS INTERVIEW (and free workbooks!)
https://members.bestbusinesscoach.ca/marketing-strategy-vs-tactic/

FIND US AT
https://members.bestbusinesscoach.ca/

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