Lessons From Losing $250K on Amazon with Steven Pope

In this episode of the Amazon Seller School podcast, we’re joined by Steven Pope, founder of My Amazon Guy. Steven shares the story of how he lost $250,000 selling on Amazon and the valuable lessons he learned along the way. From navigating Amazon’s complex marketplace rules to optimizing your click-through rate (CTR), Steven offers actionable tips that can help you avoid his mistakes and grow your business. If you're an Amazon seller looking to scale or protect your brand, this episode is a must-watch!

🔗 Show Notes & Resources: https://amazonseller.school/lessons-from-losing-250k-on-amazon-with-steven-pope/

💡 Learn more about optimizing your Amazon business and improving your CTR with My Amazon Guy: myamazonguy.com

🎧 Don't forget to subscribe for more Amazon selling tips!

Topics Covered:
00:00 Introduction to Steven Pope and My Amazon Guy
02:16 Lessons from losing $250K on Amazon
05:42 Why product selection and sourcing matter
17:10 Key strategies for boosting CTR
35:00 How to launch a new product on Amazon successfully