The More Successful You Are, the Harder It Gets: Here’s Why

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In this video, I dive into a critical aspect of business growth that many entrepreneurs overlook: the impact of belief on success. As your business scales, it’s easy to start with high energy and confidence, but as challenges arise and setbacks occur, your belief in what’s possible can take a hit. This can lead to a dangerous cycle where lowered belief results in lowered energy and effort, ultimately causing your business to stagnate or even regress.

I discuss how this phenomenon, which I call the "belief LID," plays out in businesses of all sizes. Whether you're just starting out or you've hit $50 million in revenue, understanding how your belief system influences your decisions and actions is crucial. I share personal experiences, including how my own belief was sky-high when everything was going well, only to be severely tested when things went wrong.

Through analyzing over 4,000 businesses, I've found that the larger a business grows, the more likely it is to encounter significant challenges that can erode the owner's confidence. This is why 98.3% of businesses under $100 million get stuck at $3 million or less. They’ve been beat up by setbacks, leading to a mentality of fortification rather than expansion.

In this video, you'll learn why it’s essential to maintain a high belief in your business, how to identify when your belief is slipping, and what you can do to keep pushing forward despite the obstacles. Understanding the cause and effect of your decisions, especially as your business grows, is key to long-term success. If you’ve ever felt like your business is stuck or you’re losing faith in what’s possible, this video will provide the insights you need to regain your momentum and break through to the next level.

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