UN Pushes Meat Tax and Transition Away from Animal Protein – Will You Pay for Past Consumption?

"[UN climate conferences] can only be successful if the closing statement includes transitioning away from animal protein... by implementing greenhouse gas emission pricing mechanisms in agri-food systems."

"We also urge the use of at least 20% of the revenues... so that we can pay for the damages done by our past consumption of meat and animal proteins. This is why we want to make the polluter pay."

– Willem Branten, public affairs and policy officer at the True Animal Protein Price Coalition, speaking at COP29.