SmashJT Just EXPOSED The Game Awards! Leaked Emails Are a Total Disaster!

Geoff Keighley and The Game Awards are under fire after a leaked email revealed a shocking push to trademark the term “The Game Awards.” What seemed like a harmless effort to celebrate the event’s 10th anniversary turns out to be a calculated attempt to dominate the gaming awards space. The leaked email, allegedly sent to participants of past virtual sessions, asks fans to sign a DocuSign form and provide personal testimonials to help bolster their trademark application. While it’s framed as a celebration, the real agenda is clear: control the narrative and lock down the term for corporate gain.

This move could have devastating consequences for the gaming community. Trademarking such a generic phrase risks shutting out smaller awards shows and independent media outlets, stifling competition and creativity. Keighley’s attempt to monopolize “The Game Awards” isn’t about protecting intellectual property—it’s about consolidating power and prioritizing corporate interests over the community.

Even worse, the email manipulates loyal fans by framing the trademark push as a collaborative effort. By asking for personal stories, Keighley’s team uses the goodwill of the community to further an agenda that could harm the very culture gamers cherish. This isn’t just a trademark application; it’s a direct attack on the diverse and inclusive gaming scene we all love.

The gaming industry has long faced the battle between creativity and commercialization, and this is another step toward corporate dominance. If successful, this trademark could pave the way for privatizing other broad terms, leaving smaller organizations to navigate costly legal hurdles.

The Game Awards, once seen as a celebration of gaming, is now exposed as a tool for corporate control. It’s a betrayal of trust, and it raises serious questions about the future of gaming recognition. Don’t let this happen—speak up and fight back against this blatant overreach.