From Court to Culture: Inside the NBA’s Impact on Basketball and Beyond

What makes TNT’s “Inside the NBA” more than just a sports show? In this episode, we dive into how Ernie, Kenny, Charles, and Shaq redefined sports media, shaping the way we talk about basketball, culture, and even politics. Using media theories like Agenda-Setting and Framing, we break down their influence on NBA culture, their viral moments that echo far beyond the court, and their bold stances on social issues. Whether you're a basketball fanatic or a media studies buff, this episode unpacks the cultural phenomenon that is “Inside the NBA".
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