This One Mistake is Reducing Your Conversion Rate

This one mistake is tanking your conversion rate and losing you leads and it is not something technical but much simpler. The mistake is you are not being customer focused.

Don't make the mistake of just going on and on about what you do without offering something of value to your potential customers. I'll be honest your customer doesn't care about your company history. What they care about is whether you can solve their problem. They are looking for an offer, something that is going to make them feel like they are getting a good deal or reason to act now.

So, instead of just talking about how great your company is, shift your focus to what the customer us going to get out of working with you. When you start thinking about the customer rather than your company, you'll notice your conversion rate increase.

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