Affiliate Marketing - Building Trust with Audience

The purpose of this training is to discuss how affiliate marketers can build trust and credibility with their audience.

[00:18] I provide strategies and techniques for being authentic, transparent, and providing value to customers.

Topics Discussed:

Being naturally ethical and trustworthy, not faking trustworthiness [01:29]

Providing transparent, authentic, and valuable content to build trust [02:48]

Using the E-I-B-B-S system to quickly build like, trust, and offer value [12:27]

Sending a mix of value-added emails and promotional offers to customers [06:12]

The importance of choosing a niche and marketing within that niche [21:12]

Summary:
The most contentious discussion was around the 80/20 rule for email marketing, where I disagree and advocate for a 100% value, 100% offer approach.

[05:00] Different viewpoints were presented on how to build trust and credibility, where I emphasizing authenticity, transparency, and providing genuine value.

Key decisions made were around the E-I-B-B-S system, which I could help marketers build trust and offer value quickly.

[12:27] I also advocated for tightly focused niches to allow for cross-promotion of multiple offers to the same audience over time.

[20:16] There were no major unresolved issues, as the I provided a comprehensive overview of his strategies and techniques for building trust and credibility.

Action Items:
The primary action items were for viewers to:

Implement the E-I-B-B-S system in their own affiliate marketing businesses [08:13]

Choose a focused niche and market multiple offers within that niche [19:57]

Provide authentic, valuable content to build trust and credibility with their audience

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