3 Reasons Why Your Agency Needs a Retainer Based Pricing

The biggest Pro of this model is that it can be scaled pretty easily. For example, if you charge 500 or 2000 pounds a month, you can determine how many clients you need to hit your target.

So let's say you want to make 50 grand a month and you charge 500 pounds per client, you need 100 clients. If you charge 2000 pounds per client, you need a lot fewer to hit that same target. You can hire contractors to handle the work for you on platforms like Upwork.

The third reason is that it opens up more opportunities for you to sell additional services. You can pitch clients on new videos, new ads, or whatever else you think their business could benefit from. Since they already trust you and you are regularly working on their account. It's much easier to upsell them on new services and products.

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