The Importance of TikTok to America's Small Businesses

In this episode of Main Street Matters, Toni Angelini speaks with Jessica Slone, owner of Bad Addiction Boutique, about the transformative role TikTok has played in her small business. Jessica shares her journey from starting the boutique in 2019 to leveraging TikTok for marketing, resulting in the sale of over 50,000 unique sweatshirts. They discuss the challenges of scaling a business, the advantages of TikTok's algorithm over other social media platforms, and the importance of advocacy for the platform's continued existence. Main Street Matters is part of the Salem Podcast Network. For more visit JobCreatorsNetwork.com