E482:📦COMPARED & CONTRASTED: B2B VS B2C VS DTC ECOMMERCE

🎙️ Welcome to THE ECOMMERCE EDGE Podcast with Jason Greenwood: https://www.ecommerceedge.net

This is E482:📦COMPARED & CONTRASTED: B2B VS B2C VS DTC ECOMMERCE | GRAHAM LUBIE - WASSERMAN DIGITAL | B2B COMMERCE CORNER #89 | THE ECOMMERCE EDGE Podcast
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📦Graham (⁠⁠⁠⁠⁠https://www.linkedin.com/in/grahamlubie⁠) is the VP Digital at Wasserman Digital - ⁠⁠⁠https://digital.teamwass.com⁠
📦Wasserman is a global, full service creative, brand, marketing, eCommerce and digital agency super group
📦Wasserman is comprised of 8 'Service Teams' (Business Units), all operating under the Wasserman parent
📦Wasserman’s reach spans 6 continents and 28 countries, operating in more than 68 cities across the world
📦In this episode, Jason & Graham discuss some of the key differences between digital sales channels and how B2B is unique among them as a growth and digital transformation opportunity

Enjoy!
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