BBC The Apprentice - Series 17 (2023) Episode 4 - Brighton Discount Buying (26 January 2023)

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DESCRIPTION:

Lord Sugar sends the teams to Brighton and Hove to purchase nine items associated with the city for the lowest prices. Between incorrect identification of items, poor strategy and misunderstandings in negotiations, Affinity correctly secure six items while Apex correctly secure five. In the end, Affinity’s costs after fines are lower than Apex’s, leaving the latter facing scrutiny over their failure. Out of the final three, Denisha Kaur Bharj is dismissed for demonstrating poor logistic and leadership skills.