Paths to a Value-Added Cacao Harvest for Honduras

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In this episode, Elmer Pineda shares how they faced a pivotal moment: shut down the business or innovate. They chose innovation, spending two to three years developing a compelling brand with flavors that match Honduras's rich cacao, which has a slightly more fat (cacao butter) content. Pineda's unique approach, pushing the boundaries of taste creativity, allowed them to compete with well-known US and Swiss brands at Honduran supermarkets and garner international prizes. Pineda has also weaned his farm off pesticides and is pursuing organic certification, in an effort to meet the needs of the high-end market.

Show notes: https://impunityobserver.com/2025/03/04/paths-value-added-cacao-harvest-honduras/