THE SHRINKING SIGNS OF A FRAGILE FOOD SYSTEM

Rewind a few decades, and the food industry was a fortress of resilience—warehouses stocked with surplus, generous payment terms, and healthy profit margins. Today, that buffer is gone. Razor-thin margins, disappearing warehouses, and a reliance on just-in-time deliveries have left the system exposed. Inflation looms large, fueled by unprecedented money printing, threatening to wipe out profits and shutter stores. A 10% shortage of shoes is a nuisance; a 10% shortage of food is a crisis—empty shelves, hungry neighborhoods, and the specter of famine in a world where fast food once fixed everything. From shrinking Gatorade bottles to barren carts, the signs are subtle but real. This video explores a food industry stripped bare, teetering on collapse, and asks: are we ready for what’s next? A story of resilience lost—and the urgent need to pay attention before panic sets in.