Kathy Vs. Rachel: Battle Of The Reader Avatars

The secret to connecting with readers is not some mystical publishing magic – it is knowing your reader avatars. Join Juliet Clark in this insightful episode as she talks with editor, author, and writing/strategy coach Amber Parr Burdett about the power of understanding your ideal reader. Amber highlights how getting clarity with your readers' needs and experiences helps authors create content that resonates and engages with them. She also offers insights and strategies on how to boost your workflow, stay authentic with your message, and keep a good relationship with the right audience. Tune in now and gather actionable strategies that will elevate your writing process.

YT Chapters:
02:29 Transitioning From Copywriting To Helping Authors Succeed
05:07 Turning Abstract Concepts Into Relatable Stories
09:45 Mastering The Show Vs. Tell Technique
13:26 Identifying Your Reader Avatar For Successful Platform Building
23:45 Define Your Perfect Reader With This Simple Guide

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