400 Artworks, 1 Platform: How Softr Transformed an Art Festival’s Engagement

Website Link Below:
https://get.softr.io/07e5rg8vpndl

Discover how the Door County Plein Air Festival, hosted by the Peninsula School of Art, leveraged Softr and Airtable to create a dynamic virtual gallery—boosting art sales by 15% and revolutionizing event engagement. Faced with manual data entry and disjointed workflows, Executive Director Catherine Hoke built a real-time platform where 40 artists upload 400+ paintings, enabling global patrons to browse and purchase artwork instantly. Catherine shares: “Softr let us customize a template, link it to Airtable, and automate everything—no coding needed!” The result? Streamlined artist submissions, remote audience access, and a revenue jump, proving no-code tools can transform traditional art events. Explore how this non-profit’s innovation sets a blueprint for cultural organizations worldwide.

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