Why You're Not Hired in Tech (Fix It with Personal Branding) | Shannon Chapman

"You're not getting hired because no one knows your story."

Shannon Chapman has been there — stuck in the job hunt with a résumé that just wasn't enough. Today, she's a leader in tech with a personal brand that brings inbound offers. In this episode, she breaks down exactly how to stop being overlooked and start building a presence that attracts the right opportunities.

Shannon shares her journey in the often-overlooked field of enterprise service management, where she built a successful career streamlining how companies deliver IT services. She reveals how platforms like ServiceNow have transformed business operations across industries, creating massive demand for skilled professionals.

The episode includes Shannon's insider tips on ServiceNow certification paths that virtually guarantee employment—from platform administrator to implementation specialist roles that companies are desperately trying to fill. Whether you're pivoting into tech or tired of being ignored in your job search, this is the career clarity and actionable roadmap you've been waiting for.

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