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Why Most Construction Companies Never Make it BIG
The biggest issue is that they are not niched down to bigger, more profitable jobs. Lots of Construction companies reach out to us every month, and when we ask what they want to promote, they say, "Everything." If you are trying to do everything, you are spreading yourself too thin. Think about the most profitable job you have ever done, and when that job pops up in your mind, that is the niche you want to put all your effort into.
Because when you specialise in one thing, everything gets easier. Your customers see you as the expert rather than just another general contractor, which makes them far more likely to trust you.
The second reason firms don't scale is that they lack a consistent lead generation system. One of the best ways to do this is by dominating the first page of Google. So if someone searches "Loft Conversion Essex," you need to be everywhere. The more visibility you have, the more leads you get.
*AGENCY OWNERS* - Want to scale up, grow your agency and get more leads - Go here 👉 https://onebasemedia.gumroad.com/l/onebasemedia
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*LOCAL SERVICE BUSINESSES* - Struggling to get leads and customers all year round? - Go here 👉 https://onebasemedia.co.uk/get-local-customers/
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#short #marketingtips #scaleup #leadgeneration #nichedown
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