Stop Wasting Time: How to Build a ‘Don’t Do’ List for Your Business

Think success comes from doing more? Think again. The best business strategies aren’t just about what you do—they’re about what you don’t do. In this episode of The Cozy CEO, we’re diving into why eliminating distractions, unnecessary tasks, and even good opportunities that don’t align with your long-term goals is the key to faster growth and less stress.

You’ll learn:
✅ Why a ‘Don’t Do’ List is Just as Important as a To-Do List
✅ Common Mistakes That Keep You Stuck in Overwhelm
✅ How to Identify and Cut Out Business Time-Wasters
✅ How Successful CEOs Stay Focused and Grow Faster

If you’re tired of spinning your wheels and want a more intentional approach to business, this video is for you.

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Timestamps
00:00 – Introduction – Strategy Isn’t Just About What You Do
01:06 – Common Business Mistakes to Avoid
02:36 – How to Identify What Not to Do
03:45 – The Benefits of a ‘Don’t Do’ Mindset
04:42 – Real-Life Applications for Small Business Owners
06:17 – The Key to Smarter, More Intentional Strategy

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About us. Kimberly Ferguson is the face behind Emerald Expectations Accounting. She has a Bachelors Degree in Business Management, a Masters Degree in Accountancy, and is an Enrolled Agent with the IRS. She is also a Certified CFO through the CFO Project.

Founded on the principles of Integrity, Respect and Excellent Customer Care, Kimberly started her company because she hated the way she saw her clients being treated while working at another accounting firm. She wanted to serve small business owners in a way that actually made a difference in their lives.

-- DISCLAIMER – Kimberly Ferguson, Emerald Expectations Accounting LLC and related parties do NOT provide tax, legal, or accounting advice. This content has been prepared for information purposes ONLY and is not intended to provide and should not be relied on for tax, legal, or accounting advice. Viewing this video does NOT create an accountant-client relationship with Kimberly Ferguson or Emerald Expectations Accounting. You should consult your own tax, legal, and accounting advisors for professional advice.

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