How to Write Catchy Headlines That Give Goosebumps ft. New Trump Book — Daily Persuasion Ep. 28

Would you like to write a persuasive BOOK? One that changes minds and influencers behavior for years to come? Start with a GOLDEN book idea. Let NEW YORK TIMES bestselling author Joshua Lisec teach you: https://lisecghostwriting.com/golden

ABOUT TODAY'S EPISODE:

You’ll never write or read headlines the same way again.

In Episode 28 of Daily Persuasion — “How to Write Catchy Headlines That Give Goosebumps ft. New Trump Book” — bestselling ghostwriter Joshua Lisec pulls back the curtain on the psychology behind attention-grabbing headlines and the power of cause-and-effect storytelling that gives readers actual goosebumps.

This isn’t theory. It’s a real-time, real-world persuasion lesson rooted in the explosive release of the new Trump book, Bulletproof: The Truth About the Assassination Attempts on Donald J. Trump, co-authored by Lisec and Jack Posobiec, hitting shelves on October 22, 2024. The Bulletproof book isn’t just another political exposé—it’s a masterclass in how to title a book and build narrative gravity. When trump shooting headlines started dominating the airwaves, Bulletproof was already locked and loaded to document it all. That’s what makes this persuasion lesson more than a writing exercise. It’s a glimpse into cultural moment-making.

In this episode, Lisec unpacks creative headline examples that not only attract attention but also drive action—by provoking curiosity, emotion, and even physiological responses. Want to learn how to write catchy headlines that stay in your reader’s brain like a song hook? You’ll get that and more, including persuasion techniques that elite communicators use to make their words land like punches.

You’ll discover:
• What made “How a Shot Meant for Donald Trump Took Out Joe Biden” one of the best headlines ever—and how that one line captured a seismic shift in the national narrative.
• The persuasion psychology behind how people make snap judgments about what to read, click, and share.
• Why narrative cause-and-effect is the #1 underused secret to writing headlines that actually persuade.
• How understanding examples of persuasion in advertising can transform your political commentary, your social posts, and even your business content.
• Exactly how to persuade someone to do something without ever using the word “please”—using only structure, timing, and tone.
• Real-world persuasive techniques used in bestselling books, viral videos, and meme warfare.

Lisec brings clarity to the chaos by showing techniques of persuasion in writing that don’t rely on outrage or clickbait. Instead, they’re grounded in sensemaking—the ability to assemble facts, recognize patterns, and build a compelling case that makes people feel something powerful. As he says in the episode, “If you don’t leave them breathless, why are you even talking?”

But the episode isn’t just about how to write headlines or how to title a book. It’s also a raw, behind-the-scenes reflection on the climate of violence, manipulation, and political theater that now defines 2024. From the Trump shooting in Butler, Pennsylvania, to the viral “eating pets” scandal in Springfield, Ohio, Lisec connects the dots and teaches you how to do the same.

This Daily Persuasion episode will help you never look at news headlines—or your own writing—the same way again. With the new Trump book setting the tone, and Lisec’s storytelling genius on full display, Episode 28 is a must-listen masterclass in persuasion.

So whether you’re an author, marketer, political communicator, or just a truth-seeker trying to make sense of a world gone mad, this episode arms you with persuasion examples, persuasion psychology, and headline-writing superpowers.

Watch now to learn how to write catchy headlines that stick, sting, and spread—just like the ones in Bulletproof.