Brand Partnerships with Kyle Kuhnhausen | S2 E5

Supported by:
➡️ Red Line Synthetic Oil: https://www.redlineoil.com/
➡️ AMD: https://www.autometaldirect.com/
➡️ POWERtube TV: https://watchpowertubetv.com/

In this insightful episode, Kyle Kuhnhausen shares his journey from growing up in his father’s auto shop to becoming a renowned hot rod builder. He delves into the passion, creativity, and perseverance that have fueled his success, highlighting the importance of authenticity in his work. Kyle discusses his transition from collision repair to custom car building, emphasizing the value of craftsmanship, personal relationships, and maintaining a small shop to ensure quality.

Kyle also explores the evolving role of social media in the automotive industry, offering strategies for engagement, brand partnerships, and self-promotion. He reflects on career milestones, including winning the Young Guns award, and underscores the significance of brand loyalty, continuous learning, and staying humble in a competitive field. The episode wraps up with a lighthearted speed round, where Kyle shares personal inspirations and advice for aspiring builders.

Key Takeaways:
🚗 Early Passion: Kyle’s love for cars was shaped by experiences in his father’s shop.
💪 Hard Work Pays Off: Dedication and persistence were ingrained from a young age.
🔧 Career Shift: Moving from collision repair to hot rod building was a game-changer.
🏠 Small But Mighty: Keeping his shop small ensures quality and personal connections.
🎨 Creative Vision: Individuality and innovation are at the core of his builds.
📱 Power of Social Media: A key tool for sharing work and building connections.
🤝 Brand Partnerships: Strong relationships are crucial for long-term success.
🎯 Proving Skill: Demonstrating capability is necessary before big opportunities.
📚 Lifelong Learning: Staying relevant requires continuous growth and education.
⚖️ Creativity vs. Functionality: Finding the right balance is key in design.
🔩 Engineering Simplicity: Simple, well-executed solutions lead to success.
🌎 SEMA Connections: A valuable space for networking and inspiration.
🏁 Keys to Success: Hard work, persistence, and authenticity drive long-term achievement.

Guest Bio:
Kyle Kuhnhausen, owner of Kuhnhausen Metal Concepts LLC for over a decade, specializes in precision metal fabrication and high-detail hot rod builds. His work includes multiple SEMA Battle of the Builders contenders and magazine cover features. With 22 years in the industry, a background as a journeyman autobody technician, and a BS in business entrepreneurship from Oregon State, Kyle blends traditional craftsmanship with modern tech like CAD, 3D printing, and laser cutting. He’s also skilled in social media marketing, sharing the story behind each build.

Guest
[email protected]
https://kmcspeedshop.com
https://www.facebook.com/KuhnhausenMetalConceptsLLC/
https://www.instagram.com/kckuhnhausen/?hl=en
http://www.youtube.com/@KCKuhnhausen

Hosts:
Barry Alt, Motorhead Digital
[email protected]
https://motorheaddigital.com/
https://facebook.com/Motorhead.Digital
https://instagram.com/motorhead.digital
https://linkedin.com/company/motorhead-digital

Barry Alt is a digital marketing expert with over 25 years in the digital marketing space and the proud owner of Motorhead Digital. Barry leads a team of digital marketing experts dedicated to transforming the online presence of businesses in the automotive aftermarket. Barry's deep-rooted connection to the automotive world is underscored by his early trade school education in auto services and auto body. His commitment to the industry was recognized in 2022 when he was elected to the SEMA ARMO Select Committee which he still proudly serves. Barry is a sought-after speaker at prominent events like the SEMA Show, a contributor to THE SHOP Magazine, and a guest on aftermarket industry podcasts.

Annette Bauer, Annette Bauer Creative
[email protected]
https://annettebauercreative.com
https://facebook.com/annettebauercreative
https://instagram.com/annettebauercreative
https://linkedin.com/company/annette-bauer-creative-llc

Annette Bauer, the owner of Annette Bauer Creative, is a seasoned photographer and marketing professional with a passion deeply rooted in the automotive and motorsports industry. Having spent more than 20 years in the dynamic field of marketing, Annette has narrowed her focus to emphasize the indispensable role of photography in the motorsports and automotive sectors. Professional imagery enhances marketing materials, website content, and social media presence, attracting clientele and conveying a compelling brand identity. She is a fervent advocate for encouraging more women to immerse themselves in the automotive and motorsports industry fearlessly, whether as drivers, crew members, or content creators.

Video by: Mantis Media: https://www.mantismediarochester.com/

#automotivemarketing #automotivecustomization #Entrepreneur