New Techniques to Generate Ideas ft. Smart World Book by Richard Ogle — Daily Persuasion Ep. 85

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ABOUT TODAY'S EPISODE:

What if the solution to your biggest problem isn’t in your industry at all?

Welcome to Episode 85 of Daily Persuasion: “New Techniques to Generate Ideas ft. Smart World Book by Richard Ogle.” In this short but powerful installment, Joshua Lisec invites you to go beyond passive listening and instead apply the transformative insights from Richard Ogle’s Smart World Book to your own life, business, or brand. The focus? Breakthrough creativity and how to think in idea spaces far removed from your everyday reality.

In Daily Persuasion Ep. 85, Josh Lisec explores the heart of Ogle’s thesis—idea spaces, a concept that shifts the way we think about persuasion, innovation, and influence. If you’ve ever wondered how to come up with truly original, game-changing concepts—or how to persuade people in a way that cuts through the noise—this episode is your guide.

Drawing on Smart World Book by Richard Ogle, Lisec illustrates how thinking innovative techniques to generate new ideas isn’t about brainstorming harder, but accessing the right networks—or idea spaces. He explains why Gutenberg’s printing press succeeded where China’s earlier version didn’t, and why Ruth Handler’s Barbie disrupted the entire toy industry. These are compelling examples of persuasion in advertising and culture-shaping innovation, grounded in the principles of persuasion psychology.

If you're looking for new techniques to generate ideas, or if you're in search of persuasive techniques that actually work, this is the episode for you. Lisec shows how the most valuable insights often come from outside your usual sphere. This is a key principle in the breakthrough creativity and the new science of ideas that Ogle outlines in his book.

Lisec doesn’t just read from the Smart World Book—he challenges you to act. He asks you to take a real problem in your life or business, and consider the least likely industry or network for a solution. As he puts it, "The further away an idea is from your network, the more value it likely has when transferred over." That’s not just theory—that’s actionable persuasion.

Want to know how to persuade someone to do something they've never considered before? Listen closely as Lisec uses these stories to demonstrate techniques of persuasion in writing, leadership, and innovation. You'll understand how small world networks, “the fit get fitter,” and creative hotspots work in tandem to drive adoption, build momentum, and generate lasting change.

And if you're a creator, entrepreneur, or communicator, Daily Persuasion Ep. 85 is a masterclass in techniques for generating ideas that don’t just impress—they compel action. These are persuasion techniques that are just as effective in product development as they are in marketing campaigns.

This isn’t just about inspiration. It’s about implementation.

Take this episode as your call to stop consuming—and start connecting. Whether you're drafting an ad, writing a book, or looking for your next big business breakthrough, applying the laws in Smart World Book by Richard Ogle will change how you think. And if you want a fresh edge in your messaging, storytelling, and strategic thinking, Joshua Lisec delivers it in under ten minutes.

Because sometimes, the best way to get ahead isn’t by looking deeper—but by looking elsewhere.

Watch now. Take notes. Then, act.

This is Daily Persuasion.