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The Authority Persuasion Lie ft. Robert Cialdini Principles of Persuasion — Daily Persuasion Ep. 87
Would you like to write a persuasive BOOK? One that changes minds and influencers behavior for years to come? Start with a GOLDEN book idea. Let NEW YORK TIMES bestselling author Joshua Lisec teach you: https://lisecghostwriting.com/golden
ABOUT TODAY'S EPISODE:
What if everything you’ve been taught about authority—and how to wield it—has been a lie?
In Episode 87 of Daily Persuasion, titled The Authority Persuasion Lie ft. Robert Cialdini Principles of Persuasion, bestselling ghostwriter and persuasion expert Joshua Lisec breaks down the authority persuasion technique as you've never heard it before. For anyone trying to master persuasion, lead better, or stop sabotaging relationships with outdated thinking, this is a must-watch.
The authority persuasion lie is the belief that saying "I'm the boss, do what I say" is true persuasion. But that’s not persuasion—that’s coercion. And as Lisec explains, coercion is a tactic of hard power, not influence. In today's world, soft power vs hard power is no longer a debate—it’s a decisive shift. Soft power wins. Why? Because it persuades through respect, not fear.
Referencing the legendary Robert Cialdini Principles of Persuasion, Lisec redefines authority as something earned through action and results, not barked orders. Cialdini named authority as one of the core principles of persuasion, but far too many people misapply it. They equate titles, age, or dominance with influence. But as Lisec shows in real-world persuasion examples, authority today is best demonstrated through credibility, proof, and consistency.
You’ll hear how fitness influencers, relationship coaches, and even parents get the authority persuasion technique wrong—and how to get it right. The key? Become the living before and after proof of what you preach. Want your spouse to work out? Be in shape yourself. Want your kids to listen? Live the values you want them to adopt. That’s persuasion psychology in action.
And if you’ve ever wondered how to persuade someone to do something without manipulation, this episode spells it out. You’ll learn how to apply persuasive techniques grounded in truth, proof, and self-leadership—techniques that work whether you're selling products, changing minds, or parenting in a world full of options.
Lisec challenges the outdated notion of “because I said so” with one of the most powerful techniques of persuasion in writing and speech: show, don’t tell. Whether it’s examples of persuasion in advertising or leadership, the ones that move people aren’t yelling—they’re demonstrating.
If you’re looking for persuasion techniques that actually work in today’s world, this episode delivers. You’ll come away knowing how to be persuasive and get what you want—ethically, effectively, and irresistibly.
💥 Topics Covered in Daily Persuasion Ep. 87:
• The truth behind the authority persuasion lie
• What Robert Cialdini Principles of Persuasion really teach us about influence
• Why persuasion vs manipulation is the critical distinction in leadership
• How modern leaders succeed with soft power vs hard power
• Real-world persuasion examples from fitness, relationships, and parenting
• What the manosphere gets wrong about authority
• Why Lisec believes "model the way" is the best strategy for persuasion
• How to apply persuasion psychology to be a trusted leader
• Timeless and modern persuasive techniques that win hearts and minds
• Writing and speaking with the best techniques of persuasion in writing
• How to inspire people to ask, "Where do I sign up?"
This isn’t just another conversation about persuasion—it’s a reckoning. A reframing. A wake-up call.
Watch Episode 87 now and discover how to turn your life into the most persuasive message of all. Lead first. Influence second. Speak last.
🎯 And as always, this is Daily Persuasion with Joshua Lisec—where every episode teaches you not just how to be persuasive and get what you want, but how to do it the right way.
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