Unlock the Persuasion Power of APOLOGIES ft. Being Vulnerable Not Weak — Daily Persuasion Ep. 139

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ABOUT TODAY'S EPISODE:

What if the most persuasive thing you could ever say… is “I’m sorry”?

In Episode 139 of Daily Persuasion, titled Unlock the Persuasion Power of APOLOGIES ft. Being Vulnerable Not Weak, Joshua Lisec dives headfirst into one of the most misunderstood persuasion techniques in both personal and professional life: the power of a well-crafted apology. This isn't about groveling or weakness—this is about mastering persuasion psychology by embracing being vulnerable not weak.

In this episode, Lisec explains that saying “I’m sorry” isn't a sign of failure—it’s a persuasion masterstroke. The way you apologize can determine whether you repair trust or shatter it forever. Understanding how to say sorry correctly is one of the most powerful persuasive techniques in the modern leader’s toolkit.

Using real-world persuasion examples—including the recent wave of public apologies being demanded for the Scott Adams controversy—Lisec illustrates how becoming vulnerable is not just powerful; it's persuasive. Adams, co-author of the Reframe Your Brain book, was the subject of the infamous Dilbert canceled saga. Yet today, many are reconsidering, rethinking, and, yes—apologizing. Why? Because of persuasion psychology and a broader realization about what real leadership looks like: owning your mistakes without losing your authority.

Drawing from insights in the bestselling Scott Adams book, Lisec reintroduces you to the idea of reframing—a recurring theme throughout Daily Persuasion. You’ll learn how the reframe your brain technique applies not just to personal goals and affirmations, but to public relationships and leadership integrity. If the reframing book helped you understand how to control your narrative internally, this episode shows you how to reframe your wrongs externally in a way that makes people trust you more.

Whether you’re a CEO who’s navigated a PR disaster, a partner recovering from conflict, or simply someone who wants to improve their communication skills, you’ll walk away knowing how to give a better apology—not by asking for validation, but by showing responsibility.

The episode breaks down the structure of an apology that actually works:
• Acknowledge what happened.
• Explain why without excusing.
• Own the impact.
• Offer specific, meaningful restitution.

All of this, without falling into the trap of seeming weak. Because being vulnerable not weak is the key to unlocking the kind of emotional intimacy that deepens bonds and builds reputations. This is how to persuade someone to do something—trust you again.

Throughout the episode, Lisec ties in key lessons from the Dilbert cancelled backlash, reminding us how missteps—when handled poorly—can destroy careers, and when handled correctly, can build legacies. If you want examples of persuasion in advertising, leadership, or relationships, this episode is packed with them.

Plus, you’ll learn how to persuade someone to do something that’s often the hardest: forgive.

This is Daily Persuasion at its finest: a masterclass in techniques of persuasion in writing, speaking, and living—through one of the simplest yet most difficult human actions: apologizing.

So whether you're making peace with a loved one, handling customer fallout, or rethinking the Scott Adams controversy, this episode gives you the persuasion techniques and psychology to do it right.

Watch Episode 139 — Unlock the Persuasion Power of APOLOGIES ft. Being Vulnerable Not Weak — and discover how to make your next “I’m sorry” unforgettable.

Because the most persuasive sentence you’ll ever say might be the one you’ve been too afraid to say.

Featuring:
• Joshua Lisec
• Reframe Your Brain book co-author
• Deep dive into persuasion psychology
• Real-world persuasion examples
• How to become vulnerable without becoming weak
• The truth behind the Scott Adams and Dilbert canceled saga

Start watching now—and start persuading with purpose.