Fred E Fame on being Tory Lanez's first manager, Toronto Hip-Hop & Hosting Events 🐐🎙️ THE GOAT SHOW

THE GOAT SHOW. The show that celebrates and debates all things great!

In this episode of THE GOAT SHOW, hosts ZiLLY, Fresh and Deezy sit down with Toronto legend Fred E Fame to discuss the evolution of Toronto's hip-hop scene, his experience managing Tory Lanez, the realities of artist development, filming music videos on an iPhone 24/7 and running boat cruise showcases. They explore topics from manifestation and entrepreneurship to fake managers, live events and navigating cultural resistance in the music industry.

SENTRYH2O:

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Watch our interview with SentryH2O founder Nelson McIlveen: https://youtu.be/OWHL0Ggwl1s

FRED E FAME:

IG: https://www.instagram.com/fredefame/

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CHAPTERS:

00:00 - Intro
02:08 - SENTRY H2O
03:58 - Fred E Fame's superpower: Manifestation
04:40 - Growing up in Toronto and early hustle
06:30 - First exposure to hip-hop and forming a band
10:00 - Musical influences and artist inspiration
12:40 - Playing bass and drums, love for detail
14:00 - Mobile content creation and fast video edits
17:20 - Filming music videos in 24 hours
18:45 - The rise of Toronto hip-hop and global impact
22:00 - Managing Tory Lanez at age 16
25:00 - Manifestation vs. strategic action
27:00 - How Fred started promoting events
30:00 - Navigating cultural barriers in the industry
33:00 - Why live shows still matter
35:40 - The artist's hustle: Calling fans vs. posting flyers
37:30 - Pay-to-play mindset shift
40:00 - Why artists must learn the business side
42:40 - Why investors expect more than just talent
44:10 - Trial and error and embracing failure
46:00 - Advice for curating events and showcases
48:00 - Project-based artist management
50:40 - Mistakes new managers make
54:00 - Being late = going last
56:30 - The value of reliability and professionalism
58:30 - Upcoming boat cruise showcases in July and August
01:03:10 - Tory Lanez support event explained
01:06:20 - Rising Toronto artists to watch
01:08:10 - Final advice to up-and-coming artists
01:09:22 - GOAT Toast