Marketing Lies: Why Treat Consumers Like They're Dumb?

Consumers Aren’t Dumb—So Why Does Marketing Still Talk Down to Them?🎙️ DIOTALK EPISODE #217 – “Waste Worries: How My Kids Keep Me Up at Night” “There’s something weird happening in marketing…”Kate Assaraf nailed it when she said:> *“We’re taught to talk to consumers like they’re in 4th or 5th grade. But I don’t know anyone like that. Everyone I know is funny and smart. So why would I talk to people—my peers—like dumb dumbs?”*This outdated model assumes people can’t think critically, can’t spot a fake pitch, or won’t care enough to ask questions.But we *do* ask.We *are* paying attention.And brands that still treat consumers like they’re clueless?📉 They’re losing trust.💡 Today’s shoppers are smart, skeptical, and selective. They care about transparency, integrity, and real storytelling.It’s time marketers caught up.🎧 Tap in to *EPISODE #217* for a raw, real convo about sustainable brands, emotional intelligence, and why honesty is the most underrated marketing tool.#DIOTALK #ConsumerTrust #MarketingEthics #SmartShoppers #HonestBranding #MarketingTruths #KateAssaraf #PodcastMoments #Episode217